Writing + Usecases
Notes on a design leadership journey, portfolio use-cases and work journal.
Keeping Users Engaged with Relevant, Timely Stock Notifications
Farfetch users received personalized stock and price alerts for wishlist and recently viewed items, keeping them engaged and boosting conversions.
Out-of-Stock Experience, Turning a Dead-End into an Opportunity
When users landed on an out-of-stock item, we recommended similar products and alternatives, helping them keep browsing and increasing the chances they’d make a purchase.
Gamifying ubbu, an immersive tech-for-good experience
Gamifying ubbu with visual maps transformed learning into an interactive adventure, immersing students in scenarios where - for instance - they help characters find water in a desert. This visual contextual approach boosts engagement, fosters creativity, and equips children with essential skills to tackle real-world and socio-economic issues while nurturing a love for exploration and tech for good.
Building a Fintech Product
A case study of the development of Advicefront's user-friendly app, focusing on enhancing adviser-client interactions. Through collaborative efforts and user-centered design, we aimed to simplify processes and create a positive impact on the financial advisory experience.